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N.C. dealership calls Black woman “Bon Quisha” after purchasing her 1st car

A young lady purchased her first car and the dealership later posted a picture on their business Facebook page calling her Bon Quisha.

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N.C. dealership calls Black woman “Bon Quisha” after purchasing her 1st car

A young lady purchased her first car at Lumberton Honda, recently, and the dealership later posted a picture of the her and her car on their business Facebook page calling the woman Bon Quisha.

Many were taken aback by the derogatory post, especially the young lady.

Her name is Trinity, Not Bon Quisha

The real name of the young lady in the picture is Trinity Bethune.

“I’m not sure if this is a “joke” or something but my name is definitely Trinity Bethune, she said. I’m very offended by this post, it’s almost a racial slur. If I’m not addressed by My name then please don’t address me at all.”

Bon Quisha Trinity Bethune

Bethune said the post was up for more than an hour before it was deleted. The screenshots quickly spread on social media and went viral on TikTok.

“The name Bon Quisha it seems like a stereotype for someone, you know, for them to be like ghetto,” Bethune told news station WTVD. “It’s something people use towards Black people as a racial slur and as an offensive term.”

The 21-year-old works as a personal care assistant. She said it’s hurtful to be reduced to a stereotype.

“I feel like my character was played with. I mean, I think I carry myself in a very well manner,” she said.

WTVD spoke to the North Carolina dealership owner off-camera about the Bon Quisha. He said that the employee who made the offensive post has been fired.

They also reached out to Bethune to apologize.

Bethune said she is considering legal action.


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Unheard Voices, an award-winning, family-operated online news magazine, began in 2004 as a community newsletter serving Neptune, Asbury Park, and Long Branch, N.J. Over time, it grew into a nationally recognized Black-owned media outlet. The publication remains one of the few dedicated to covering social justice issues. Its honors include the NAACP Unsung Hero Award and multiple media innovator awards for excellence in social justice reporting and communications.

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