Connect with us

Beauty & Fashion

Designer lands in LA with $250 — Can he survive 2 weeks by flipping custom pieces?

The founder, originally from Chicago, launched Project7Denim in 2019 after leaving a 9-to-5 job. What started as creating clothes for himself quickly gained attention, leading to a successful pop-up shop where everything sold out on the first day.

unheard voices magazine profile logo

Published

1 year ago

on

By

Project7Denim
Instagram
Stay connected via Google News
Follow us for the latest updates from Unheard Voices
Add as preferred source on Google

London-based designer and content creator Project7Denim embarked on a bold challenge starting April 13. Can he survive two weeks in Los Angeles with only $250? He has no guaranteed place to stay and generate income solely through his craft. By day three, a budgeting misstep and a $200 machine purchase nearly depleted his funds. Undeterred, he allowed his account to go into the negative, stating,

“I can’t go over budget… but I never said I can’t go under it.”

About Project7Denim

The founder, originally from Chicago, launched Project7Denim in 2019 after leaving a 9-to-5 job. What started as creating clothes for himself quickly gained attention, leading to a successful pop-up shop where everything sold out on the first day. The name “Project7” reflects his journey: each piece is a personal project, “7” represents his initial $7 investment and a nod to anime’s “7 deadly sins.” Today, 70% of the brand’s materials are recycled, highlighting sustainability and individuality.

With just one week remaining in this self-imposed challenge and over $3,000 in support from followers, he’s keeping the momentum going — crafting and selling his one-of-a-kind denim pieces, navigating LA’s grind, and documenting every twist and turn. What will the final week bring? Let’s set up an interview with the founder to find out.

Follow along with his challenge journey on Instagram!

Copyright © 2026. All Rights Reserved. Unheard Voices Magazine ®
See also  Playwright August Wilson to be commemorated on U.S. postage stamp


Real stories. Real impact. Straight to your inbox. Join thousands others. Click here to subscribe to our newsletter today!

Follow us on Facebook, X, TikTok, Instagram
Related Topics:
unheard voices magazine profile logo

Unheard Voices, an award-winning, family owned online news magazine, began in 2004 as a community newsletter serving Neptune, Asbury Park, and Long Branch, N.J. Over time, it grew into a nationally recognized Black-owned media outlet. The publication remains one of the few dedicated to covering social justice issues. Its honors include the NAACP Unsung Hero Award and multiple media innovator awards for excellence in social justice reporting and communications.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Archives

Tags

Asbury Park Asbury Park Middle School Atlanta Baltimore Blacks in History California celebrity deaths Chicago deaths entrepreneurship events Featured films Florida fundraiser Georgia Ghana Session GoFundMe gun violence hate crime HBCU homicide Illinois lawsuits Long Branch Los Angeles Maryland Michigan missing persons Monmouth County New York New York City North Carolina Ohio Pennsylvania police shootings protests race relations racism say his name Texas Trayvon Martin unarmed videos Washington D.C.

RSS Unheard Underground

unheard voices shop
unheard voices on google play unheard voices on itunes

Trending