Hillary Clinton to announce presidential bid

After months of speculation, Hillary Clinton will announce her presidential bid with a video release on Sunday, reports CNN.

Hillary Clinton announces presidential bid

This news comes after Clinton secured her campaign headquarters in Brooklyn, NY. A source close to the campaign told CNN that Clinton has already filmed the video, which includes a message to Democrats that “she intends to aggressively fight for the party’s” nomination.

Central to Clinton’s second presidential run will be reintroducing the former first lady — on her own terms — to the American people. Democrats close to Clinton have started to call her the most unknown famous person in the world. Their argument is that people know of Clinton — she has near 100% name recognition in most polls — but they don’t know her story.

Clinton is expected to trade big rallies for a series of smaller events with voters, as she seeks to reintroduce herself to voters. Her supporters have urged Clinton to take the time to meet voters one-on-one and build their trust.

Campaign

Clinton’s campaign is said to be focused on her Midwestern upbringing, her family, and raising a daughter in the White House, all of which will present Hillary Clinton in a “favorable, softer light than she was seen during her 2008 presidential run,” according to CNN.

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