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Sistapreneur Spotlight: Tonia Cage-Lee, Owner of Tonia’s Basket Faze

Tonia Cage-Lee is the owner and CEO of Tonia’s Basket Faze located in Woodbridge, VA.

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Tonia Cage-Lee Owner of Tonia's Basket Faze

Tonia Cage-Lee is the owner and CEO of Tonia’s Basket Faze located in Woodbridge, VA.

Tonia Cage-Lee and TBFaze

TBFaze is a home-based business providing a service for others looking to give a gift for Most Hallmark occasions; Valentine’s Day, Sweetest Day, Mother’s & Father’s Day, Administrative Assistant, Nurses’ Day, Armed Forces Day, that’s just to name a few.

She operates as a sole proprietorship and has been in business for 13 years.

“Gift Baskets For Any Occasion”

Check out Tonia Cage-Lee’s Website : www.facebook.com/toniasbasketfaze

  1. Why Entrepreneurship is Important and How You Got Started:
    Entrepreneurship is important to me because it allows me the freedom
    to take risks and to be creative. Knowing that others are happy from
    the results of my work, brings me great joy!

Many years ago, I made a few gift baskets for my coworkers for Valentine’s Day. And a manager saw them and said he would pay me to make one for his daughters birthday.

After people saw what I’d done with his,I got more orders. And that became the birth of “Tonia’s Party Accessories,” because I was into crafts and gift baskets.

Over time I went back and forth with the baskets. Later I changed the name
to Tonia’s Basket Faze.

I used “Faze” instead of “Phase” because it looked appealing to “ME” and not so much of the name having the correct meaning.{Although during the time I kept saying, “Oh this is a phase I’m going through, it will be another adventure later on}. But many years later TBFaze is still here. And I still love knowing my clients are very satisfied with their purchase and the receivers are just as happy.


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Unheard Voices Magazine LLC is a news reporting platform covered under Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research.

Unheard Voices is an award-winning news magazine that started in 2004 as a local Black newsletter in the Asbury Park, Neptune, and Long Branch, NJ areas to now broaden into a recognized Black online media outlet. They are the recipient of the NAACP Unsung Hero Award and CV Magazine's Innovator Award for Best Social Justice Communications Company.

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6 Comments

6 Comments

  1. JL

    November 13, 2011 at 11:09 pm

    To my loving wife-keep doing your thing; people will love your baskets, as much as, I love you!

  2. LaTonia Cage

    November 13, 2011 at 11:39 pm

    My website isn’t up and running. But customers can visit my FB Business Pg http://www.facebook.com/toniasbasketfaze and http://www.facebook.com/tonialingeritoychest. I look forward to making your holidays bright with baskets big or small. 

  3. LaTonia Cage

    November 13, 2011 at 11:40 pm

    My website isn’t up and running. But customers can visit my FB Business Pg http://www.facebook.com/toniasbasketfaze and http://www.facebook.com/tonialingeritoychest. I look forward to making your holidays bright with baskets big or small. 

  4. Toniascage

    November 13, 2011 at 11:45 pm

    My website isn’t up and running. But customers can visit my FB Business Pg http://www.facebook.com/toniasbasketfaze and http://www.facebook.com/tonialingeritoychest. I look forward to making your holidays bright with baskets big or small. 

    • Dee

      November 22, 2011 at 10:17 pm

      I admire your work and look forward to passing this information on to co-workers and friends. My daughter just LOVED her Basket. I look forward to shopping with you this XMAS Season!!!

      btw, I ,also love your lingerie line. Keep up the good work!!!!

  5. Pingback: Jhene Aiko Releases The Official Video For “Snapped”

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Higher Collective Opens New Connecticut Store

Higher Collective, the cannabis retail brand committed to social equity, opened its third location in New London, Connecticut.

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Higher Collective New London

Higher Collective, the cannabis retail brand committed to fostering a new business model that champions social equity, opened its third location in Connecticut on Thursday, November 2, 2023.

Higher Collective New London

The new store, located at 595 Bank Street, New London, CT 06320, promises to bring a fresh and inclusive cannabis experience to the heart of the Whaling City.

A Revolutionary Retail Concept

Higher Collective New London states that they are not just another retail shop; but a beacon of community, diversity, and innovation within the cannabis industry.

With a strong commitment to social equity, Higher Collective aims to redefine the cannabis retail experience by offering a wide range of high-quality products and services, bringing a new level of inclusivity to the local cannabis community.

“We’re thrilled to continue our journey of transforming the cannabis industry with the opening of Higher Collective New London,” said Patrik Jonsson, Founder of Higher Collective. “From our partnership with Angie Lewis, Dispensary Owner in Killingly, to collaborating with Yanira Wolfgang-Pinto, Dispensary Owner in Willington, and now Tori Garrett, the owner of Higher Collective New London, we’ve had the privilege of kicking off the Higher Collective brand with a remarkable group of women. Each of them brings a unique and compelling perspective on the power of cannabis and is uniquely committed to enriching the communities they serve.”

Offerings

The Higher Collective Group is proud to offer a variety of cannabis products, including flowers, edibles, pre-rolls, and vape cartridges, all with varying levels of THC and onset times, ensuring that every customer can find the right product for their individual preferences.

Higher Collective New London will be open from 9 a.m. to 8 p.m. Monday through Saturday and 10 a.m. to 5 p.m. Sundays.

For more information, visit their website.


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ABFE Announces 2023 – 2024 Connecting Leaders Fellows

ABFE, A Philanthropic Partnership for Black Communities, announces ten exceptional foundation executives selected for its esteemed Connecting Leaders Fellowship Program (CLFP).

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ABFE Connecting Leaders Fellows

ABFE, A Philanthropic Partnership for Black Communities, announces ten exceptional foundation executives selected for its esteemed Connecting Leaders Fellowship Program (CLFP).

ABFE Connecting Leaders Fellows

CLFP is a year-long initiative meticulously designed to elevate the expertise and bolster the leadership acumen of foundation staff, donors, and trustees deeply committed to advancing Black communities through philanthropy.

The 2023-2024 cohort of fellows was carefully chosen based on a set of criteria, including their extensive philanthropic track record, future aspirations, and unwavering dedication to catalyzing systemic change within Black communities.

“This group of fellows embodies an inspirational assembly of accomplished pioneers,” said TJ Breeden, ABFE Director of Programs.

“In today’s ever-evolving social landscape, it is essential to unite thought leaders in the pursuit of innovative pathways to advance effective and responsive philanthropy within Black communities. Through the cultivation of collaboration and the nurturing of meaningful dialogue, our aim is to harness the combined force of our efforts for the utmost impact.”

Community-based learning

The Fellowship commences with an immersive week-long Leadership Summit hosted in Baltimore, MD. Additionally, each fellow participates in a thorough 360-degree evaluation process and is matched with a leadership coach. Furthermore, every fellow is entrusted with the responsibility of spearheading a community-based learning project, effectively bridging the gap between professional development and community service objectives.

“I am privileged to extend a warm welcome to this new class of CLFP fellows,” remarked Susan Taylor Batten, ABFE’s President and CEO. “As an alumni of the program, I know first hand how instrumental this fellowship is in ensuring a pipeline of committed and effective change agents for our sector. Every year, we carefully choose an outstanding group of professionals who are shaping the philanthropic narrative. It is both an honor and a responsibility to support their invaluable work, amplifying their voices and championing their innovative ideas.”

Since its inception in 2005, ABFE’s Fellowship Program has provided vital support to over 170 Fellows as they embarked on ambitious endeavors to advance the philanthropic sector. This is the 18th year of this fellowship.

2023 – 2024 ABFE Connecting Leaders Fellows include:

Kiara Boone – Mary Reynolds Babcock Foundation, Network Officer

Ashanti Bryant – W.K. Kellogg Foundation, Senior Program Officer

Sabrina Greig – The NBA Foundation, Program and Grants Manager

Saskia Guerrier – Conrad N. Hilton Foundation, Senior Advocacy Officer

Samuel Ndely II – The Minneapolis Foundation, Philanthropic Advisor

Rodney Nickens, Jr. – San Francisco Foundation, Program Officer, Policy and Innovation

Jasmine Sessoms – Community College of Philadelphia, Chief Engagement Officer

Jason Terrell – Walton Family Foundation, Program Officer

Kimberly Collins – MacArthur Foundation, Senior Program Management Associate

Jeremiah Steen – Skillman Foundation, Trustee

About ABFE

ABFE is a membership-based philanthropic organization that advocates for responsive and transformative investments in Black communities. Partnering with foundations, nonprofits and individuals, ABFE provides its members with professional development and technical assistance resources that further the philanthropic sector’s connection and responsiveness to issues of equity, diversity and inclusion.

To learn more, visit their website


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BeautyNBrushes Launches Social Beauty Booking Directory Catered To Women of Color

BeautynBrushes directory offers women of color access to a comprehensive listing of over 2000 professional stylists in 20 cities.

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BeautyNBrushes Launches World's Largest Social Beauty Booking Directory Catering To Women of Color

BeautyNBrushes has announced the launch of the world’s largest Black beauty booking directory.

The site offers women of color access to a comprehensive listing of over 2000 professional stylists in 20 cities.

BeautyNBrushes Fills A Market Need

BeautyNBrushes creators say the site fills a market need to consolidate experts in the beauty and styling space who specialize in Black and brown communities.

“We have created a platform that puts our ethnic beauty first in an industry that has historically deemed our beauty needs to be an afterthought,” said Ruth Kusi Asare, CEO and Co-Founder of BeautyNBrushes.

“With my cofounder, Kwaku Watson, I have spent the last two years building a presence in the beauty industry, holding events in Toronto and LA, and curating connections among Black beauty professionals, beauty influencers, beauty businesses and clients.”

Asare and Watson’s work in building an online presence proves the success of the concept: They amassed 167,000 followers on their Instagram page before launching the directory.

The directory showcases pictures and videos of a stylist’s work—far outpacing the typical directories that simply list existing salons.

A solution to a distinct problem

The website offers a unique solution to a distinct problem.

“At this point, it should be no secret that people of color compared to other ethnicities have a more unique set of needs when it comes to beauty, yet other platforms continue to disregard them.”

The creators of BeautyNBrushes says the platform ensures that clients of color are being paired with the right beauty experts, enabling women of color to identify beauty professionals who can best meet their needs.

BeautyNBrushes users can:

      • search for stylists in their city based on pictures and videos of the professionals work before booking an appointment.
      • save the looks and beauty inspirations they love to their profiles on the site and share them with their friends and allow other members to comment and like.
      • In addition to, having the ability to search for specific categories and find a look they love based on service, location, price and style.

The website offers services from hairstylists, makeup artists, nail technicians, lash professionals and brow experts.

Asare explained, “For our clients, we offer experts in beauty who specialize in black and brown aesthetics. In addition, the platform serves and supports the beauty professionals, connecting them with clients and assisting with the management of the appointments they receive..”

Website

BeautyNBrushes also mentors professionals, helping them find their target markets, providing online tools that help them effectively schedule and manage their businesses.

Visit the website.


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