Robinhood expands money drills to empower student athletes with real-world financial skills

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Robinhood is leveling the financial playing field this fall. Its Money Drills program is expanding to four new universities: University of Delaware, UNC Chapel Hill, Penn State, and Stanford. These schools join 11 others already offering Robinhood’s for-credit financial literacy courses.

Why Robinhood’s Money Drills Program Matters for Student Athletes

Black student athletes make up nearly half of NCAA Division I football and basketball teams. Yet many enter college with little formal financial education. With NIL deals reshaping college sports, these young athletes must navigate contracts, taxes, and sudden income, often at just 18 or 19 years old.

The Stakes Are High

• Only 41% of Black adults report having emergency savings, compared to 60% of White adults.
• Gen Z answered just 38% of core finance questions correctly, with Black and Hispanic youth scoring lower.
• 15.7% of NFL players file for bankruptcy within 12 years of retirement.

Money Drills Is the Solution

Money Drills isn’t a workshop—it’s a university-led, credit-bearing course. Students learn budgeting, saving, credit, investing, and taxes. The program is open to all students but especially supports athletes managing NIL income.

Proven Impact

Since launching two years ago, 96% of students say their financial confidence has improved. Surveys show strong demand for education on investing, debt, and money management.

Athlete-Focused Partnerships

Robinhood’s expansion includes a multi-year partnership with Stanford Athletics. Stanford becomes the first collegiate team in Robinhood’s sponsorship portfolio, which includes the Miami HEAT and Washington Wizards.

Beyond the Classroom

Robinhood also partners with the Pro Athlete Community (PAC), helping professional athletes build business skills and earn executive education through the University of Miami.

Voices from Campus

UNC’s Dr. Erianne Weight says athletes must be “empowered as stewards of their own finances.” Penn State’s Julie Heaton adds, “This collaboration is about life confidence.”

Robinhood’s Mission

Robinhood continues to align with dynamic institutions to promote financial empowerment. With Money Drills, students aren’t just learning—they’re building legacies.

For more information, visit Robinhood’s newsroom.